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What you'll accomplish

By the end of this guide, you'll have ChatGPT Plus configured as a central assistant for your core SEO tasks — with a custom conversation workflow for briefs, a saved prompt library, and your first Custom GPT built for a repeatable task. This setup cuts the time you spend on routine SEO writing by 60-70%.

What you'll need

  • ChatGPT Plus account at chatgpt.com ($20/month — required for Custom GPTs and GPT-4o)
  • A recurring SEO deliverable you produce most often (content briefs, meta copy, outreach emails, audit summaries)
  • Time needed: 20-30 minutes initial setup; 2-5 minutes per task thereafter
  • Cost: $20/month (ChatGPT Plus)

How-To Guide: Set Up ChatGPT Plus as Your SEO Workflow Hub

Step 1: Sign up for ChatGPT Plus

  1. Go to chatgpt.com
  2. Click Sign up if new, or Log in if you have a free account
  3. Click your profile icon (bottom left) → Upgrade to Plus
  4. Complete payment ($20/month, cancel anytime)

What you should see: Your interface now shows "GPT-4o" in the model selector at the top of the chat window.